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Kleenex® partnership helps families facing childhood cancer
While stocks last, 5 cents from the sale of Kleenex® Everyday Jumbo Tissues sold at Coles will be donated to Redkite.
From 12 May, Kleenex® is supporting families facing childhood cancer by donating 5 cents from every box of Kleenex® Everyday Jumbo Tissues sold at Coles to Redkite.
Kim Wright, Senior Brand Manager – Kleenex®, said they were pleased to be supporting families across Australia.
“Kleenex is more than the tissue people grab when they have a cold. We are with them for all of life’s big moments and this partnership shows our commitment to families everywhere.”
Tatiana Isaacs, Redkite General Manager Fundraising, said the Redkite team were no strangers to tears, often working with a box of Kleenex® within reach.
“Childhood cancer raises some very raw emotions. Whether they are tears of relief and joy, or tears of sadness, one of the most important things we do is create spaces where people can feel comfortable expressing those strong emotions,” she said.
“This partnership with Kleenex® will mean we can continue to help families facing childhood cancer. We will be able to laugh with them and cry with them, and be with them when their emotions are too big to hold in.”
*While stocks last. Offer available on Kleenex® Everyday Jumbo Tissues sold in Coles stores only.
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